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Show up where students actually search
Almost all prospective students are using AI to search for College.
"We’re invisible in AI search, and our paid clicks keep getting more expensive."
If your programs aren't part of AI answers, you’re invisible at the exact moment decisions are being shaped — even if your institution is visible.
Are students really using AI instead of Google?
92%
ADOPTION →
92% of university students now use AI search — proof that discovery and search habits have shifted.
HEPI Student Generative AI Survey 2025 (up from 66% a year prior)
88%
BEHAVIOR SHIFT →
88% of students use AI for assessments — if they trust it for coursework, they’ll trust it to guide college choices.
HEPI Student Generative AI Survey 2025 (up from 53%)
69%
DISCOVERY →
69% of students use AI specifically to search for information — the start of the enrollment funnel journey.
Campus Technology / University Business
52%
QUERY INTENT 🎯
52.2% of ChatGPT queries are informational — replacing the questions students once asked Google (vs ~36% on Google Search).
BreaktheWeb
Do AI mentions convert into applications?
Visibility alone doesn’t change outcomes — Continuity does.
We don’t just improve visibility; we deliver discovery that turns into measurable outcomes through our Conversion Engine.
"WOW! This is the future of institutional visibility."
Every Student Journey starts with a question.
AIMGEO makes sure that question doesn’t end in AI search.
We greet each visitor with context, picking up where the AI left off.
Continuing their discovery and turning curiosity into enrollment.
Do AI mentions convert into Applications?
Visibility alone doesn’t change outcomes — Continuity does.
We don’t just improve visibility; we deliver discovery that turns into measurable outcomes through our Conversion Engine.
"WOW! This is the future of institutional visibility."
Every Student Journey starts with a question.
We make sure that question doesn’t end in AI search.
The Engines That Transform AI Search
Into Enrollment
What does AI visibility for a University look like?
The Visibility Engine
Visibility increases when you provide data that matters.
Our Six Dimensions of Visibility℠ reveal how AI engines assess university credibility and whether your programs are eligible to appear in AI answers.
Free Tool Kit and Scoring Index to track your progress and your competition.
Once we're visible, how do our Programs surface in AI?
The Discovery Engine
AI is looking for trusted Program signals, not .edu webpages.
We make each Program AI-ready by placing them across a GEO-optimized network of trusted, verifiable sources, built in the structure AI prefers.
Each Program becomes an AI-Discovery Engine; without changes to your .edu site.
How do we actually convert traffic from AI?
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The Conversion Engine
Pick up where AI left off: “Would you like to continue exploring the Nursing Program?”
Continue a student’s conversation from AI Search, turning Programs into relationship-building discovery and enrollment conversion pathways.
Show measurable ROI from AI-driven discovery — this engine completes the loop.
What is Institutional Visibility?
These universities demonstrate a range of AI Visibility, using the same Six Dimensions of Visibility℠ that you can apply.
If a school looks stronger, its signals are present and clearer.
Most institutions are not, and the gaps are large.
Click any university below to view its AIMGEO Visibility Score.
(Give the report a few minutes to run.)
How visible is my institution?
You just saw how the Index evaluates other universities.
Get your AIMGEO Visibility Report
Use this powerful tool to see where your institution stands, track your progress, and see your competition's score, all for FREE.
Note: Institutional visibility is only the foundation for optimization. Program Visibility is where real Discovery, Intent, and Enrollment Growth happen in AI Search.
The AIMGEO Index Visibility Report
How visible is my institution?
You just saw how the Index evaluates other universities.
Get your AIMGEO Visibility Report
Use this powerful tool to see where your institution stands, track your progress, and see your competition's score, all for FREE.
Note: Institutional visibility is only the foundation for optimization. Program Visibility is where real Discovery, Intent, and Enrollment Growth happen in AI Search.
The AIMGEO Index Visibility Report
Why Most Programs Don’t Show Up in AI Search
AI needs cross-source verification.
Most programs exist only on the .edu — with no external signals, no citations, and no trusted references.
Authority Gap
AI can’t surface what it can’t understand.
Most program pages are unstructured, inconsistent, and missing key fields AI relies on.
Technical Gap
AI recommends answers it can verify.
Most programs bury or omit outcomes, relevance, and value indicators — so AI avoids surfacing them.
Confidence Gap
These are the gaps the Discovery Engine solves — making each program visible, verifiable, and surfaceable in AI Search
Your Programs, Finally Visible in AI Search
AI-Ready Program Profiles
AI can finally find your programs because they now exist as clear, structured, verifiable entities that align with student intent.
Distributed Visibility Signals
Your visibility rises across networks that feed AI search systems as Program details are verified and referenced across trusted sources.
Program Microsites
Dedicated, GEO-Optimized sites — machine-readable pages that AI can interpret, cite, and surface as answers.
Surfaceable Programs
When students ask questions, your programs get returned as answers — not hidden behind your institutional website.
What Are Experts Saying About GEO + AI Search?
AI IS THE NEW SEARCH HABIT
“The majority of students, some 85 percent, indicate they’ve used generative AI."
"Treating it like an advanced search engine also ranks high.” Source
Inside Higher Ed
Student Voice survey (2025)
GEO ISN'T THE SAME AS SEO
"Generative engine optimization isn’t SEO with a new hat. It’s a fundamentally different game—brand marketing expressed through generative interfaces." Source
Andrew Holland
Director of SEO at JBH
VISIBILITY REQUIRES A SYSTEM
"To be visible in the era of AI search requires content that is well-structured, expertly written, and machine-readable so entities and relationships are easy to interpret." Source
Bruce Clay
Author of "Content Marketing Strategies for Professionals"
Frequently asked questions
How Can I Talk With the AIMGEO Team?
Let’s start the conversation about transforming discovery into measurable enrollment growth.
813-433-0954
BOSTON, MA
1 Washington Mall, 2nd Floor
Boston, MA 02108
AUSTIN, TX
5900 Balcones Dr., Suite 27039
Austin, TX, 78731
ST. PETE'S, FL
7901 4th St N, Suite 30285
St. Petersburg, FL 33702
ATLANTA, GA
8735 Dunwoody Place Suite 7078
ATLANTA, GA, 30350, USA